Print-on-demand (POD) versus traditional retail

Print-on-demand (POD) versus traditional retail

Our suppliers operate a print-on-demand business model.
Print-on-demand (POD) helps reduce waste and overproduction by creating products only when an order is placed by a customer, which means each purchase is personalised. 
With POD, every item is made only after an order is placed. This means there’s no leftover stock, and nothing gets produced without a buyer.
By way of contrast in traditional retail, products are made in bulk ahead of time to cut costs. But this often leads to overproduction—items that don’t sell are thrown away or even burned. In fact, the fashion industry alone discards about 92 million tons of textiles each year.